Orange 21 Announces Earnings Date for Second Quarter Fiscal 2005 Financial Results; Thursday, August 11, 2005 at 1:00 p.m. (PDT)

CARLSBAD, Calif.--(BUSINESS WIRE)--Aug. 1, 2005--Orange 21 Inc. (NASDAQ:ORNG) today announced that on Thursday, August 11, 2005, after close of trading, the Company will release financial results for the three and six month periods ended June 30, 2005. The Company also stated that Chief Executive Officer, Barry Buchholtz, and Chief Financial Officer, Michael Brower, will host an investor conference call that same day, at 1:30 p.m. Pacific Daylight Time.

The call will be open to all interested investors through a live audio Web broadcast via the Internet at www.orangetwentyone.com. For those who are not available to listen to the live broadcast, the call will be archived.

About Orange 21

Orange 21 develops brands that produce premium optical products. Orange 21's brands include Spy Optic, which manufactures sunglasses and goggles targeted towards the action sports and youth lifestyle market, and E Eyewear, which manufactures the signature Dale Earnhardt, Jr. sunglass line.

CONTACT: Integrated Corporate Relations (Investor Contact)
Andrew Greenebaum, 310-395-2215
agreenebaum@icrinc.com
or
Allyson Pooley, 310-395-2215
apooley@icrinc.com

SOURCE: Orange 21 Inc.