CARLSBAD, Calif., Oct 20, 2005 (BUSINESS WIRE) -- Spy Optic, Inc. today announced the release of its 2006
Alloy and Targa motocross goggle lines. Technical improvements to the
lines include face foam upgrades and the use of anti-fog-treated,
posted polycarbonate lenses across the entire range.
All Spy Alloy goggles have been upgraded from dual density foam to
the brand's exclusive triple layer Isotron(TM) face foam featuring
moisture-wicking Dri-Force(TM) fleece. Spy's Alloy line consists of
twenty styles, eight of which are new, custom colors with coordinating
straps and includes motocross legend Jeremy McGrath's MC signature
Spy's Targa goggles were previously equipped with single layer
thermoformed foam. The Targa II now features dual density Isotron(TM)
face foam with Dri-Force(TM) fleece. There are eight styles in the
Targa line, two of which are new colorations.
Says Spy's Director of Product Development Dave Barton, "Our
consistent research and development, fueled by our pro and amateur
motocross team, ensures that every goggle is designed to provide the
ultimate in comfort, safety, performance and style."
In addition to superior foam, all the goggles feature anti-fog
treated, posted polycarbonate lenses and are shipping to stores now.
MSRP for Alloy ranges from USD $43.95 to $67.45. MSRP for Targa II is
Spy Optic designs, develops and markets premium products for the
action sports and youth lifestyle markets. Spy's principal products,
sunglasses and goggles, target the action sports market, including
surfing, skateboarding, snowboarding and motocross, and the youth
lifestyle market within fashion, music and entertainment. Spy's
innovative proprietary products utilize high-quality materials,
handcrafted manufacturing processes and engineered optical lens
technology to convey premium quality, contemporary style and
progressive design. Spy is a wholly owned subsidiary of Orange 21,
Safe Harbor Statement
Safe Harbor Statement under the Private Securities Litigation
Reform Act of 1995: Certain statements contained in this press release
are not historical facts and may be considered forward-looking
statements, which are based upon a number of assumptions concerning
future conditions that ultimately may prove to be inaccurate. Such
forward-looking statements are subject to risks and uncertainties and
may be affected by various factors that may cause actual results to
differ materially from those in the forward-looking statements,
including: the ability to identify and maintain qualified
manufacturing partners; the ability of the company to integrate
licensing arrangements without adversely affecting operations; the
ability to continue to develop and produce innovative new products and
introduce them in a timely manner; the ability to coordinate product
development and production processes with those partners; the ability
of those manufacturing partners and the company's internal production
operations to increase production volumes on raw materials and
finished goods in a timely fashion in response to increasing demand
and enable the company to achieve timely delivery of finished goods to
its retail customers. Further information on potential risk factors
that could affect Orange 21's business and its financial results are
detailed in its filings with the Securities and Exchange Commission,
including its most recent quarterly report on Form 10-Q. Undue
reliance should not be placed on forward-looking statements, which
speak only as of the date that they are made.
SOURCE: Spy Optic, Inc.
Spy Optic, Inc.
Jessica Trent Nichols, 760-804-8420, x1158